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Environmental Protection has always been a core task in the Group’s sustainable development agenda. The Company executed various green measures on operations level, including recycling and reuse of disposable items, reduction of food waste and energy conservation. On the other hand, we encouraged our staff and customers to adopt green lifestyle by taking part in environmental protection activities supported or initiated by the Group.
In August, Chengdu New World Department Store and Wuhan New World Department Store - Hanyang Branch Store held barter activities respectively to promote low-carbon lifestyle. The event in Chengdu Store received tremendous support from its staff and had gathered nearly 100 items in total. In addition to applying rating system to all the items, the store also held an auction for some of the popular items. For Wuhan Hanyang Branch Store, its outdoor plaza not only became a hot spot for the traders, a rich variety of goods on display attracted a large number of passers-by to take part into the event.
In order to raise staff’s awareness about the food waste problem, NWDS stores carried out Phase II of the food waste reduction activity from October 2011 to 2012. Apart from staff broadcast and in-store posters, stores made different arrangements for the activity, such as adjusting food portion, deploying supervisors to monitor food consumption at lunch, offering appropriate incentives to staff without wasting food, so as to encourage staff to reduce food waste. To further enhance staff’s awareness on food waste, for instance, Hong Kong New World Department Store- Shanghai Xinning Branch Store and Hong Kong New World Department Store- Shanghai Changning Branch Store held the “Love the Earth, No More Food Waste” activity from January to March 2012. Staff who could clear their plates were given a stamp for redeeming yogurt and milk, encouraging them to cherish food.
In December 2011, NWDS organized the third nationwide green activity, "Let's Donate a Tree to Save the Earth" Waste Paper Recycling Scheme this year. The waste paper collected was recycled so as to improve customers' awareness of environmental protection, achieved the purpose of waste reduction as well as protection for the trees of the Earth. Customers who visited the stores of NWDS were given a "Tree Donation Card", with donation of specific volume of waste paper could get one tree donation stamp. After collected a specified number of stamps, customers could enjoy different shopping privileges in stores with their "Tree donation card". VIP and Platinum VIP card members of NWDS were eligible for additional rewards. The event did not only promote environmental awareness but also thanked customers for their support of NWDS. The waste paper collected was transferred to recyclers for further handling, while the proceeds were donated to charitable organizations.
From 9 to 25 September 2011, NWDS organized a nationwide "NWDS Green Mid-Autumn Festival - Moon Cake Box Recycling Campaign", encouraged customers to donate moon cake boxes to NWDS. Collected moon cake boxes were sent to recyclers for further process, achieving the goal of waste reduction and Earth protection. Customers donated one metal moon cake box or two paper moon cake boxes were given one donation coupon, purchasing in any of our stores with the coupon could enjoy fabulous privileges. The event collected more than 8,900 moon cake boxes in total, successfully promoted resource recycling.
In August 2011, stores in Eastern China District organized the "Uncle Caring's Stationary Store" goods exchange activity. Students can exchange stationeries, reference books etc.. Customers provided their stationeries could get a Green Sticker that entitled them to exchange one item.
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NWDS may share your personal data with or transfer the same to any related parties (within Hong Kong or Mainland China), including but not limited to the stores operated/managed by NWDS, New World Development Company Limited, Chow Tai Fook Jewellery Group Limited and their respective associated companies (collectively "New World Group") and the specified business associates of New World Group for necessary purposes, such as providing you with related information, etc.