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Corporate Sustainability

Community Services

NWDS has been actively involved in social welfare activities and has participated in a large number of charitable events taking place in Mainland China and Hong Kong. The Group’s effort has been widely endorsed by our customers and the public, and was repeatedly awarded the “Caring Company” logo.

2014

“@Dream Sustainable Development Program” Organizes Annual Performance

In September 2014, NWDS held @Dream Sustainable Development Program’s annual performance at Shanghai Jiao Tong University, with the participation of over 700 teachers, students and representatives from different community groups to witness the students’ achievements over the past year. The “@Dream Sustainable Development Program” received country-wide recognition and the highlights of the annual performance were featured on the news channel of Shanghai Television and Fengxian Television unprecedentedly, generating a total of 117 news reports.

The Rainbow Orchestra of Jinhui School in Shanghai Fengxian District dedicated “Dancing with the Dragon” performed by its Chinese folk music band to the audience to mark a perfect beginning to the show.
  • The Rainbow Orchestra of Jinhui School in Shanghai Fengxian District dedicated “Dancing with the Dragon” performed by its Chinese folk music band to the audience to mark a perfect beginning to the show.
  • Guests carried out a grand launch action by watering plant seedlings together with “@Dream Sand Pots” which symbolizes that the collaboration between NWDS and caring enterprises could cultivate little seedlings to grow into towering trees.
  • Group photos of guests.
  • The pipa team of the Rainbow Orchestra played an accompaniment for the English poem recitation of students of “@Learning – Education Voyage” program.
  • The children benefited from “@Soul – Distant Calls” charitable campaign impressed the audience with their angelic voices and joyful Tibet dance originated from the Plateau.
2013

Stores in the South Eastern China Region Raise Proceeds to Subsidize School Bus Purchase in Poverty Areas

10 Stores in the South Eastern China Region collaborated with SAIC Motor Corporation in June 2013 and organized a charitable dinner themed “Exchange‧Love”, in which more than RMB100,000 was raised to subsidize school bus purchase in poverty areas.

Stores in the South Eastern China Region Raise Proceeds to Subsidize School Bus Purchase in Poverty Areas
  • Stores in the South Eastern China Region Raise Proceeds to Subsidize School Bus Purchase in Poverty Areas
  • Stores in the South Eastern China Region Raise Proceeds to Subsidize School Bus Purchase in Poverty Areas

“Care for Schoolchildren” Campaign and “Love Makes the Sky Blue” Donation Campaign Complete with Satisfaction

NWDS stores organized a large scale donation campaign in March to demonstrate its selfless devotion. NWDS stores in Northern China Region and Central Western China Region held the“Care for Schoolchildren” Campaign from 8 to 24 March to encourage customers donate books, stationaries, notebooks, computers and chesses to under-resourced schoolchildren. In response to the “World Autism Awareness Day” on 2 April, stores in South Eastern China Region launched the “Love Makes the Sky Blue” Donation Campaign from 22 to 31 March. In addition to the donation, the Company especially arranged a splendid caring meal for children from the Autism Welfare Center on 31 March. The campaign has successfully collected approximately 20,000 pieces of school supplies while about RMB 35,000 donations were raised by stores in South Eastern China Region. Materials collected have been donated to relevant charitable organizations and schools for further distribution to the schoolchildren-in-need. The overwhelming result did not only demonstrate customers’ endorsement and recognition in NWDS’ sustainability initiatives, but also successfully motivated customers to render support to under-resourced schoolchildren while promoting resource recycling.

“Care for Schoolchildren” Campaign and “Love Makes the Sky Blue” Donation Campaign Complete with Satisfaction
2012

NWDS Stores in Shanghai Sell Charity Ticket for the Premiere of Son of the Stars

In view of rising number of autistic children in China, the Company actively responded to the “World Autism Awareness Day” on 2 April 2012. To cooperate with the premiere of Son of the Stars, the autism themed movie to be held on 2 April, the Company thus organized a charity bazaar for premiere tickets in Hong Kong New World Department Store - Shanghai Pujian Branch Store. All proceeds from the charity bazaar were used for helping children with autism. On the activity day, in addition to dance performances, Jacky Xue, Dong Yi Wei and Chen Miao, the film director of Son of the Stars joined the promotional event, interacted with the customers in the store.

NWDS Stores in Shanghai Sell Charity Ticket for the Premiere of Son of the Stars
  • NWDS Stores in Shanghai Sell Charity Ticket for the Premiere of Son of the Stars
  • NWDS Stores in Shanghai Sell Charity Ticket for the Premiere of Son of the Stars
2011

9 stores of NWDS in Shanghai Collect over a Thousand New Clothes for Guizhou Villagers

With the elements of arts, fashion, environmental protection and charity, nine stores of NWDS in Shanghai joined forces with China Environmental Protection Foundation to donate over a thousand new clothes to Guizhou villagers. Collaborating with Fairwhale, old clothes were rejuvenated into fashionable home deco items. A charity fashion show was conducted and additionally, a charity auction was held in April 2011 supplemented with an on-site donation.

9 stores of NWDS in Shanghai Collect over a Thousand New Clothes for Guizhou Villagers
  • 9 stores of NWDS in Shanghai Collect over a Thousand New Clothes for Guizhou Villagers
  • 9 stores of NWDS in Shanghai Collect over a Thousand New Clothes for Guizhou Villagers
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Privacy Policies of the Company
NWDS may share your personal data with or transfer the same to any related parties (within Hong Kong or Mainland China), including but not limited to the stores operated/managed by NWDS, New World Development Company Limited, Chow Tai Fook Jewellery Group Limited and their respective associated companies (collectively "New World Group") and the specified business associates of New World Group for necessary purposes, such as providing you with related information, etc.