With an emphasis of setting new shopping trend in Zhengzhou, its main target customers
are high-income group in the city, including the golden-collar and white-collar
class, fashion trend-setters, the well-educated and the middle class.
Date of commencement
of operation
:
(Estimated) 2011
Shenyang New World Department Store - Dadong Project
Geographical location
:
No. 3, Jianqiao Road, Dadong District, Shenyang
Gross Floor Area
:
Approximate 32,500 square metres
Operation Strategy
:
Situated in Zhong Street Commercial Circle, the new store targets at customers aged
18-50. Integrated as a trendy department store which consolidates shopping, and
dining all under one roof.